Experience Turks and Caicos is thrilled to announce its recent collaboration with Virtuoso, the leading global network specialising in luxury and experiential travel.
This partnership featured the successful hosting of two Virtuoso Experience Turks and Caicos 2024 Immersion Webinars and a web15 training - a short, interactive, self-paced online training. These trainings were meticulously designed to showcase the unparalleled beauty and unique characteristics that set the Turks and Caicos Islands apart in the world of luxury travel.
The first webinar, "Experience the Turks and Caicos," took place on April 29th and provided a comprehensive overview of the destination. Participants were given valuable insights into accessibility, a range of activities, and the unique characteristics of the sister islands. Building on this foundation, the second webinar, "Beyond the Beach: Unveiling Luxury Living in the Turks and Caicos," on May 28th, delved deeper into the luxurious resorts and world-class amenities that define our islands. Both webinars were conducted virtually in EST and were well-received, each attracting over 134 participants.
The speakers for these events included Ms Trina Adams, Chief Marketing Officer for Experience Turks and Caicos and industry professionals Mrs Stacy Cox, CEO of the Turks and Caicos Hotel Association and Ms. Karen Whitt, VP of Sales and Marketing for the Hartling Group, who collectively brought a wealth of knowledge and passion to the sessions.
“As a premium class destination our relationship with Virtuoso is an invaluable one. These webinars not only help their travel advisors to understand our destination more thereby making it easier to sell but it keeps us top of mind for them as the perfect option for their clients. I am very pleased with the work that Experience Turks and Caicos has been doing to enhance this relationship with Virtuoso which last year granted entry into their portfolio for eight of our resorts. We cannot rest on our laurels, the work must continue,” the Minister said.
"We are thrilled with the success of our recent partnership with Virtuoso," said Ms. Adams. "These webinars provided an exceptional platform to highlight the unique offerings of our islands, from accessibility to luxurious living. Our collaboration with Virtuoso is pivotal in reaching a network of discerning travellers and travel advisors who appreciate the unparalleled beauty and bespoke experiences Turks and Caicos offers."
The impact of these webinars has been significant, with "Experience the Turks and Caicos" being featured in the Top 10 Highest-Rated Virtuoso Trainings and Experience Turks and Caicos recognised as a top training partner in Q2 2024. This recognition underscores the substantial efforts and dedication of Experience Turks and Caicos in collaborating with Virtuoso and their extensive network of travel advisors.
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